Visual Branding for KaJo Jäätelö

Visual branding for a new Northern Finnish ice cream brand Kajo Jäätelö. Kajo Jäätelö was born from the collaboration between two farmers. Ice cream is made locally of Joni’s fresh milk and Kalle’s pure Nordic berries.

Design tasks: Visual identity (logo: primary & secondary, colours, typography, visual elements and visual manual), illustration (portrait of entrepreneurs), copywriting, packaging design (packaging graphics) and design for a label template.   

ClientKaJo JäätelöServicesVisual Branding, Packaging designYear2022CreditsProduct photographs by Päkä Rehu